CTV and app monetization guides
Streaming channels and apps are sold differently from websites, with their own ad formats, tags and rules. These guides cover CTV and OTT first, then the platforms, the ad tech that stitches ads into video, and how app mediation decides which network fills each request.
Start here, then go deeper
- CTV Monetization and How Streaming Apps Earn From Ads
- Monetize Roku Channel Content With Ads Step by Step
Want a hand with your own setup? See how MH AdX helps with CTV & FAST Monetization for Roku & Fire TV.

CTV Monetization and How Streaming Apps Earn From Ads
A plain-English guide to CTV monetization for streaming apps and FAST channels: revenue models, ad formats, SSAI, app-ads.txt and the setup buyers check first.
Read the guide · 13 min →
Monetize Roku Channel Content With Ads Step by Step
How to monetize Roku channel content with ads: Roku's revenue models, the Roku Advertising Framework rules, ad insertion, app-ads.txt and demand setup.
Read the guide · 12 min →